The Office Inbox: “The Sartorialist” by Scott Schuman

New Book features the best photography and style from the first four years of The Sartorialist fashion blog.

In Oddly Enough Reviews by Teri Duerr 2009-08-17 print

''The Sartorialist'' by Scott Schuman (Penguin Books, 2009). Image courtesy of The Sartorialist.

The camera behind the cult fashion site The Sartorialist belongs to New York’s own Scott Schuman. Four years and hundreds of pictures since his first 2005 post featuring Robert E. Bryan (then Fashion Director at The New York Times Magazine), The Sartorialist has given rise to a new self-titled book showcasing Schuman’s favorite photographs from Stockholm to Paris to Milan and (of course) lots and lots of New York.

Schuman is often credited as being the sharp-eyed daddy of street fashion blogs (he literally became a photo-blogger after trading in his men’s fashion day job to spend time with his new daughter) and popularizing the now ubiquitous hybrid of on-the-street fashion documentation and blogging. The Sartorialist and its digitally democratic format has always indulged everyday fashionistas in the fantasy of being validated for style over high-priced fashion; and while Schuman does proselytize in favor of individual style and self-expression, as a fashion insider, he happily (and with PR savvy) snaps up plenty of celebs and fashion industry VIPs in his new book as well–sometimes at the expense of featuring any particularly exceptional style in the shot. As a whole though, Schuman’s ongoing passionate documentation of personal panache and those who love fashion continues to inspire and fascinate. As fashion photographer Mario Testino proclaims on the book’s jacket, The Sartorialist is “Obviously the place to be seen!”


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Teri Duerr

Teri Duerr. Teri lives in Brooklyn where she co-runs Horse+Dragon NYC, a boutique agency that puts creative talents to work on publicity, editing, design, and events/exhibitions for artists, writers and nonprofit friends. She has spent much of the last year launching publicity campaigns for films at Tribeca, Sundance, SXSW, MoMA, and for television broadcast. In addition to being a contributing editor for the highly dubious culture publication Chief Magazine, and a book reviews editor for Mystery Scene, she spent four years as director and editorial mentor for the Minneapolis teen girls’ magazine Chicas in the Mix, followed In 2000 by editor in chief posts at events & culture magazines Tokyo Scene and Kansai Scene in Japan. Her editorial and photo production work has appeared in places like Best Life, The Source, Men’s Health, Organic Style, Vogue Korea, Vogue China, and most recently Tom Tom Magazine and CODE. » See other writings

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