“Please Make This Look Nice: The Graphic Design Process as an Act of Drawing” Exhibition

The Drawing Center

poster for “Please Make This Look Nice: The Graphic Design Process as an Act of Drawing” Exhibition
[Image: Studio wall. Photo by AHL&CO]

This event has ended.

The Drawing Center presents Please Make This Look Nice: The Graphic Design Process as an Act of Drawing, a site-specific exhibition and project in which a working graphic design studio will be installed in The Lab. Throughout the course of the show, a select group of professionals from throughout New York’s vibrant graphic design community will be invited to work on unique and original design assignments and in a variety of formats and media including typography, logos, books, posters, motion, editorial, and more. All work will be printed, displayed, and projected for the exhibition audience to view, discuss, and engage with directly. To date, participants include: Stephen Doyle, John Gall, Carin Goldberg, Maira Kalman, Paul Sahre, and Zut Alors! Curated by Peter Ahlberg, principal of AHL&CO and faculty at the School of Visual Arts, New York.

This exhibition looks to expand the general and most basic understand of graphic design by turning attention away from finished design solutions—the “what” of graphic design—to consider the “how” and “why,” focusing on the myriad techniques and methodologies involved in the graphic design process, including writing, traditional drawing, photography, prototyping, assemblage, collage, and collecting. Rather than pointing to individual pieces in a designer’s archive as specific works of “process drawing,” Please Make This Look Nice considers the whole graphic design process itself as an act of drawing. As Milton Glaser explains in an interview for the related publication: “Drawing is a feedback mechanism to adjust your thinking. It’s a way of seeing whether what you’re thinking can become manifest.”

The exhibition is accompanied by a book entitled Please Make This Look Nice: The Graphic Design Process (Skira Rizzoli, March 2016). The volume features the work of and/or interviews with Michael Bierut, Experimental Jetset, Paul Sahre, Natasha Jen, Milton Glaser, Karlssonwilker, Maira Kalman, Ed Fella, Seymour Chwast, Abbott Miller, Elliott Earls, Post Typography, Gail Anderson, Nicholas Blechman, John Gall, Stephen Doyle, Bob Gill, Chermayeff & Geismar, James Victore, Paula Scher, Stefan Sagmeister, and more.

Media

Schedule

from February 19, 2016 to March 16, 2016

Closing Reception on 2016-03-16 from 18:00 to 20:00

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