“Cloud Couture: The Intimate Connection Between Fashion and Technology.” Exhibition

Pratt Institute

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Exhibition and Related Events at Pratt Institute’s Brooklyn Fashion + Design Accelerator Explore Innovation in the Apparel Industry Around New York Fashion Week.

The Brooklyn Fashion + Design Accelerator (BF+DA), a vibrant hub of commerce and entrepreneurship launched by Pratt Institute, will present a forward-looking exhibition in advance of New York Fashion Week titled Cloud Couture: The Intimate Connection Between Fashion and Technology. The exhibition will explore the future of fashion as it relates to connectivity, intimacy, and the individual, and will highlight new materials and technologies that are redefining the apparel and manufacturing industries in the 21st century through garments, video, photography, and installations.

The exhibition will feature an interactive 3D scanning station and digital draping software; sportswear and textiles that monitor vital signs and track and transmit data; and digitally-produced couture and fashion designs that connect to the internet. Participating designers and companies include Billie Whitehouse: Wearable Experiments, Francis Bitonti Studio, Forster Rohner AG, Pankaj and Nidhi, Hexoskin, and Adidas. Cloud Couture is curated by Rebeccah Pailes-Friedman, BF+DA research fellow and adjunct associate professor of Industrial Design and Fashion at Pratt Institute; Henry Yoo, adjunct professor of Industrial Design at Pratt Institute; and Debera Johnson, executive director of the BF+DA.

Cloud Couture will open on February 3 with a documentary film screening and a panel discussion. The film, The Next Black, questions the mass consumption of fast fashion and highlights evolving technologies and innovative production methods that will change the industry. The panel, titled How Technology is Reshaping Fashion, will be moderated by Ecouterre Editor in Chief Jasmin Malik Chua and panelists include the film’s producer and Cloud Couture curators.

A family-oriented public exhibition day will be held on February 8, with hands-on projects that incorporate circuits and sensors and opportunities to experience 3D body scanning and printing. Visitors will gain insights into how technology is changing what we wear; how we design; and the synthesis of body, apparel, and the internet. Work by Pratt Institute’s industrial and interior design programs will be featured, including reactive installations that change with touch, futuristic designs for the space traveler, and recent apparel designs for astronauts as commissioned by NASA.

The exhibition will close on February 12 with a panel discussion on wearable technology and its role in reshaping our relationship with the internet, big data, brands, and personal privacy. Fast Company writer Leah Hunter will moderate, and panelists include Bre Pettis, Makerbot founder; Billie Whitehouse, Wearable Experiments co-founder; and Francis Bitonti, BF+DA research fellow and founder of Francis Bitonti Studio.

Media

Schedule

from February 03, 2015 to February 12, 2015
Public Day: February 8, noon–6 PM

Opening Reception on 2015-02-12 from 18:00 to 21:00

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